Plug-and-play infrastructure that connects to your existing applications, systems and databases, while providing a comprehensive, secure and high-performance data platform. It comes with data integration tools, a transformation workbench, support for 3rd party feeds, and IoT support. In addition, run your data models (or use the built-in ones), machine learning algorithms at scale, on top of the connected data pipeline.
Segment your customers to understand user behavior, track their journey across the application, and measure retention. Create and run predictive models for realtime personalization and behavior-driven analytics. Track behavior across devices, while detecting fraud and abuse. Focus on customer acquisition and retention, not on reports.
Do you have merchants connected to your product? Provide them data they can use to sell more, measure, alert, and improve reliability of your merchant/partner integrations, and optimize the flow. Define KPIs and track them.
Predict the possibility of fraud occurrences, or do scoring on credit applications. Bring in alternative data, or write rules to direct events. All in the same infrastructure.